Insurance Isn't Just a Line Item Anymore

For most of the last decade, coastal insurance was a routine part of the transaction on the Grand Strand. Buyers factored it in. Sellers didn't think about it much. That's changed. Rising wind, hail, and flood premiums, tightening carrier appetites, and stricter …

Aynor Isn't the Same Market It Was Five Years Ago

For most of the last decade, Aynor sat quietly on the western edge of Horry County — rural, spread out, priced well below the coast. Buyers who found it were usually locals or Grand Strand professionals looking for more …

The Myrtle Beach-area real estate market remains steady, but buyers and sellers are navigating a much more selective environment than in recent years. I’m not seeing signs of a market collapse. However, with affordability still a challenge and the possibility of higher interest rates ahead, we could see some additional …

The Myrtle Beach real estate market remains steady and offers solid opportunities for sellers. While buyers are still active, they’re more selective and value-conscious than they were a few years ago. That means pricing, presentation, and a well-planned marketing strategy are more important than ever. Homes and condos that are …

Quick update on what's happening across the Grand Strand this month:

if you're thinking about buying or selling this summer, the latest market trends are creating opportunities for both buyers and sellers.

The biggest story? Buyer demand is surging.

Pending sales—homes that recently went …

The condo market in North Myrtle Beach has been one of the most active and watched segments of the Grand Strand real estate landscape for years. With a wide range of buildings, price points, and rental potential, condos in North Myrtle Beach attract second-home buyers, investors, retirees, and full-time residents …

The Ocean Drive section of North Myrtle Beach has a personality all its own. Known affectionately by locals as O.D., the neighborhood is the historic heart of North Myrtle Beach and a perennial favorite for buyers who value tradition, community energy, and immediate beach access. The Ocean Drive housing market …

The Myrtle Beach real estate market continues to evolve as we move through 2026, and staying on top of monthly shifts is one of the smartest things buyers and sellers can do along the Grand Strand. Whether you are considering buying a beach home, selling a longtime family property, or …

After more than 30 years in the Grand Strand market, Greg Harrelson has seen Horry County go through every kind of housing cycle — boom years, corrections, interest rate spikes, hurricanes, and the post-2020 frenzy. What's happening in 2026 doesn't look like any of those. It looks like a genuine …

The Myrtle Beach real estate market is settling into a more balanced pace as we move through 2026. After years of rapid shifts, conditions are stabilizing—creating a healthier environment for both buyers and sellers.

What’s Happening Now Inventory across the Grand Strand is increasing, giving buyers more options. Prices …