Century 21 Myrtle Beach Real Estate 

Search Every Listing on the Grand Strand

Century 21 The Harrelson Group is the highest-volume real estate team in Horry and Georgetown County, with over two decades of Grand Strand market data behind every recommendation. Whether you're buying a home, searching condos, selling your property, or investing in commercial real estate, you get a team that closes deals here every single week — not a generalist guessing at the market.

What brought you here today?

• I'm buying.

  • Browse the Top 10 newest listings on the MLS, explore new construction, or jump straight to our condo search.

• I'm selling.

  • See how we market your property, request a no-obligation home valuation, or read about Greg Harrelson's Easy Exit Listing Agreement — cancel any time, no questions asked.

• I'm investing.

  • We handle commercial brokerage, multi-family acquisitions, 1031 exchanges, and lease-purchase opportunities.

• I'm just researching.

  • Read the latest from Greg Harrelson, explore the neighborhood guides below, or browse Century 21 exclusive listings.

The Grand Strand at a Glance

The Grand Strand is a 60-mile stretch of South Carolina coastline running from Little River at the North Carolina border down through North Myrtle Beach, Myrtle Beach, Surfside Beach, Garden City, Murrells Inlet, and Pawleys Island. It's one of the most active second-home, retirement, and primary-residence markets on the East Coast, with mild winters, no state tax on Social Security income, and a cost of living well below comparable Florida and California coastal markets.

We work the entire Strand, plus inland communities like Carolina Forest, Forestbrook, Conway, and Aynor.

Neighborhoods & Communities

Each area below has its own dedicated page with active listings, school data, HOA notes, and our team's on-the-ground take.

Carolina Forest — Master-planned community off Highway 501. Top-rated schools, walkable amenities, the strongest family-buyer demand on the Strand.

Forestbrook — Quieter, more established neighborhoods just inland. Strong value relative to comparable Carolina Forest pricing.

Pine Lakes — Original Myrtle Beach golf community. Established trees, historic clubhouse, walkable to the redeveloped downtown.

North Myrtle Beach — Golf-resort country. Includes Barefoot Resort and Tidewater Plantation.

Little River — Quiet northern end. Condos, riverfront, and golf-course homes at prices below the southern Strand.

Surfside Beach, Garden City & Murrells Inlet — Non-tourist coastal townships. Lower taxes, less traffic, minutes to the restaurants and shows that draw the crowds elsewhere.

Pawleys Island — The southern anchor. Old-Carolina charm, historic homes, exclusive beachfront.

Waterway Palms Plantation — Gated community along the Intracoastal Waterway, one of the most consistently appreciating addresses on the Strand.

Talk to a Real Person

Most of our agents respond within the hour during business hours. No call centers — your message goes directly to a licensed Grand Strand Realtor.

Call our main line · Browse agent profiles

About Century 21 The Harrelson Group

Founded by Greg Harrelson and based on the Grand Strand of South Carolina, Century 21 The Harrelson Group serves Myrtle Beach, North Myrtle Beach, Surfside Beach, Garden City, Murrells Inlet, Pawleys Island, Little River, Conway, Carolina Forest, and the surrounding Horry and Georgetown County markets. Licensed in South Carolina. Equal Housing Opportunity. MLS data provided by the Coastal Carolinas Association of REALTORS®.